Mergers and Aquisitions: Be Careful What You Wish For

I have said it over and over and over....bigger is NOT always better. Read what's happening to Interpublic. All Eyes On Interpublic's Client List

NEW YORK - It looks as if Interpublic is the AOL Time Warner of the advertising industry, unable to manage its unwieldy acquisitions.

While AOL Time Warner (nyse: AOL - news - people ) made one whopper of a deal that sent it into a tailspin, Interpublic (nyse: IPG - news - people ) famously bought 185 companies between 1999 and 2001.

If companies would concentrate on shoring up what they already own rather then just trying to be the biggest, maybe there would be more companies out of trouble today then in.

by Steve Hall    Nov-11-02   Click to Comment   

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