Kmart Launches Joe Boxer Advergame

Kmart has taken its Joe Boxer Holiday themed microsite and converted it into a new advergame. Users can visit the site and choose how they want the dancing dude to dance. Of course, it has a viral component allowing you to forward the game to a friend. It's mildly entertaining but not so much so that it will be spread around the Internet like Mahir was.

by Steve Hall    Feb-14-03   Click to Comment   

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