Red Lobster Shares The Love

Red Lobster is launching a new $60 million campaign today with the new tagline, "Share the Love."

"We view 'Share the Love' as much more than a campaign," said Edna K. Morris, the president of Red Lobster. "It's about sharing what's unique about Red Lobster. It's about an emotional connection, with each other and about a connection to seafood."

Love your lobsters, people. Read more here.

by Steve Hall    Jul- 7-03   Click to Comment   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.