Queen Elizabeth Grooves For English Menswear Label

London's viral and buzz marketing agency DMC has seeded a campaign for English menswear label Hope & Glory in conjunction with EURO 2004 to promote its new website. The campaign consists of a quirky video called "Queenie" with Prince Philip introducing the Queen who then breaks into some odd dance jam while uttering the words, "David Beckham's having a party, bring your vodka and Bacardi." Creative work was done by Drugstore.

by Steve Hall    Jun-16-04   Click to Comment   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.