Upscale Magazines Not So Upscale

The most recent research from Mediamark Research has revealed findings that go against traditional magazine perceptions. For instance, "Us Weekly" readers are more affluent than "Vanity Fair" readers and "Town & Country" readers makes less money than "Weight Watchers" readers. Check those numbers before you go with your gut.

by Steve Hall    Jun- 7-04   Click to Comment   

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