Monster Will Not Advertise on Super Bowl

After a six year run, job site Monster will not advertise on this year's Super Bowl and will instead use local radio, television and online marketing. Radio advertising on 180 stations will include a partnership with Infinity Broadcasting consisting of one minute Monster Career Moments featuring Monster founder Jeff Taylor and interview clips from business people, athletes and celebrities. Monster has also partnered with online local TV network Internet Broadcasting Systems to provide career content on the education, technology, business and family pages of IBS television websites.

by Steve Hall    Jan-12-05   Click to Comment   

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