Pepsi Formally Announces Star-Studded Global Ad Campaign

Reported earlier, Pepsi has officially introduced it new, global ad campaign featuring Beyonce, Jennifer Lopez and David Beckham at a marketing event in Madrid. The campaign, which includes a spot in which Beyonce and Beckham do battle Kill Bill-style, will focus on music and soccer themes. The campaign will not air in North America.

Screenshots of a Lopez version of the commercial are here. The ad can be seen here. She is seen in the ad with Amr Diab, a popular Arabic musician. Reportedly, the Beckham and Beyonce commercial will mirror this one closely.

by Steve Hall    Feb-24-05   Click to Comment   

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