Spoof Drug Site Calls Attention to Drug Ad Idiocy


Media culture group Stay Free has created a spoof drug site calling attention to the idiocy most drug companies place or are required to place on their sites and in their ads. The site is for a fictitious drug called Panexa by MERD which is "a prescription drug that should only be taken by patients experiencing one of the following disorders: metabolism, binocular vision, digestion (solid and liquid), circulation, menstruation, cognition, osculation, extremes of emotion." That covers just about everyone.

And in a nod to either people's idiocy, drug company's idiocy or everyone's propensity to sue the asses off one another, the site lists several situations in which Panexa should not be used:

  • PANEXA should not be used as a physical aid to set a broken bone, as in the case of a splint;
  • PANEXA should not be used as a substitute for real human relationships; the tablets (and gel-coated caplets) are incapable of displaying any real emotion, and would prove to be dissatisfying friends or mates;
  • PANEXA should not be used to soak up spills or remove stains. This is disrespectful to PANEXA;
  • PANEXA should not be resold with the intent of generating a personal profit;
  • PANEXA should not be used a form of motive transport, as it lacks the government regulated (US DOT 1445/88-4557) safety lights and reflectors;Women with uteruses should consider avoiding PANEXAor moving to a state or province where the concentration of PANEXA is lesser;
  • Do not taunt PANEXA.

by Steve Hall    Dec-12-05   Click to Comment   
Topic: Spoofs   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



The "Do not taunt..." part is flagrantly ripped off a Saturday Night Live spoof called "Happy Fun Ball."

Posted by: Tom Hespos on December 12, 2005 11:16 AM

I'm sure most people got it but for those who didn't...

Obviously a play on MERCK but it wasn't mentioned that MERD is a phonetic version of 'shit' in French (merde).

Posted by: Dario Meli on December 12, 2005 3:30 PM

I wonder if anyone is really going to call the hotline for EFTS (Excessively Floppy Tail Syndrome)...

Posted by: Drama Queen on December 12, 2005 10:17 PM