Scion xD Has No Patience for Bleating Kind


Scion continues to woo us with weirdness, pushing its trademark customization aspect with this intro video to the new Little Deviants campaign for the xD. Like the occasionally cute Want 2 B Square effort, this too was put together by ATTIK.

We like the whole gratuitous decapitation thing, but what if you don't want to identify with the sheeple or the deviants? It's always hard to pick a side when there are no heroes. Plus, the head-hunting deviants are irredeemably ugly.

Has too much individualization made us all peer-snuffing monsters?

by Angela Natividad    Jun-27-07   Click to Comment   
Topic: Campaigns, Strange   

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We greatly appreciate you checking all this out, Angela. Many folks we're hearing from report that this is a fun, metaphorical exercise in unleashing creativity, and they're loving the campaign and playing the site like mad. The spot was created by Shilo, by the way. And, if you're not a fan of deviants or sheeple, the good news is that neither are standard equipment on xDs. :^) Cheers! -- Roger D.

Posted by: Roger Darnell on June 27, 2007 10:41 AM

You know I love you, Rog.

Posted by: Angela on June 27, 2007 11:15 AM