Pennsylvania Groundhog Gets Case of Stephen King's 'The Shining'

groundhog_2006.jpg

Locked up for 364 days each year, the poor Pennsylvania groundhog has nothing better to do other than go mad Jack Nicholson-style. To help promote Groundhog day and following last year's Groundhog Chase, the Pennsylvania Tourism Office has launched Grounhog 202, a series of videos that mirrors the film, The Shining. Currently, a trailer for the series is up on the site. Beginning on January 9, installments of the film will be posted on the site weekly, leading up to Groundhog Day itself. Starting January 9, the site will offer an RSS feed so that viewers can be updated when a new video is posted. There's also email notification. The campaign runs alongside the state's Cabin Fever promotion.

So far, we like this one better than last years as the whole 'Shining' thing aligns itself to the situation much better than last year's kooky and seemingly random groundhog chasing. Of course, it was his shadow he was chasing but still.

by Steve Hall    Jan- 3-06   Click to Comment   
Topic: Online   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments



Comments

OK I have to admit - that was pretty good. Cheezy but pretty good!

Posted by: Spyro on January 3, 2006 6:23 PM

Even Jack Nicholson is looking at the site -- http://www.armyarcherd.com/2006/01/nicholson.html

Posted by: David on January 6, 2006 12:31 PM





Stanton Optical


Featured FREE Resource: