Drinking Too Much Makes Women Ugly. Men? Doesn't Matter

6194_DrunkWoman_DASL-1.jpg

Here's an interesting one. Apparently, drinking alcohol makes women ugly. A TBWA\London-created campaign for the Drug and Alcohol Service takes advantage of that apparent fact in a new campiagn that focuses on the ugly-inducing side effects of consuming too much alcohol since, you know, women care more about how good they look than how healthy they are.

Oh yes. In our double standard-addled world where men don't give a crap what they look like but all women must be a perfectly smooth-skinned 36DDD-24-36, we won't be seeing an "ugly man" version of this campaign any time soon.

by Steve Hall    May-29-08   Click to Comment   
Topic: Cause   

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Comments



Comments

interesting PSA twist for the states..


If you smoke crack like a whore
you might end up ...
a) on your knees
b)looking like...

Posted by: searchme nonono on May 29, 2008 1:38 PM

But if you're an ugly, drunken man, will you notice or care that you're hooking up with an ugly, drunken woman?

Posted by: HighJive on May 29, 2008 4:13 PM

Also, the model in the ad bears an uncanny resemblance to many adwomen I've worked with over the years.

Posted by: HighJive on May 29, 2008 4:16 PM







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