Greedy Crowd Swarms Bin Filled With $2 Million in Pennies

office_maz_pennies.jpg

Chicago Agency The Escape Pod put together a promotion for Office Max in which a giant bin filled with $2 million worth of pennies was placed inside Minnesota's Mall of America. Then, using greed as a motivator, the bin was opened to the public who, over three hours, emptied the bin completely revealing the Office Max logo. Once again, the ever-useless penny finds yet another use.

by Steve Hall    Aug-10-08   Click to Comment   
Topic: Promotions   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments



Comments

Correction: 2 million pennies (or $20,000). $2 million in pennies would probably take a whole lot longer than 3 hours to empty!

Posted by: Bob on August 11, 2008 1:58 PM

$2 Mil wouldn't have enough ROI $20k makes more cents.

Although poor reporting and fact checking maybe it was just $0.20 in a bucket out side a strip mall near MN.

Posted by: Trenton Baker on August 11, 2008 2:06 PM





Stanton Optical


Featured FREE Resource: