Ad For Plastic Surgeon Leaves No Mystery
WorldUnfurled found an ad in a local Denver paper for Linda Huang, a plastic surgeon that carried the odd headline, "The Best Middle-aged, Female, Asian Plastic Surgeon in Denver" and wondered just how many middle-aged, female, Asian plastic surgeons there actually are in Denver. If this ad does anything, it certainly describes what you're getting very concisely.
by Steve Hall Jul-26-05 Click to Comment
This is published in 5280 Magazine, the Denver city book. Plastic surgery is such a popular category of advertising that Dr. Huang was looking for a humorous way to stand out from the crowd. In a very crowded market where every doctor is claiming to be the best at his or her particular specialty, this can be tough to accomplish. I think it worked.
Dr Haung seems to be at the peak of her Korea. I pity the poor Seouls who don't get her funky sense of humour.
I think it works! It stops a page turners eye (she grins)and it make you stop long enough to digest what her message is.