Outdoor Campaign Teases

We know sex and advertising are great bed partners but add teasing into the mix and you've really got everyone's attention. Here's an out door campaign running in Chennai, India which, on one board has an image of a sultry looking female next to the headline, "I did it once a week, now I do it almost every day!" and on another has an image of an innocent, eager looking woman next to the headline, "I was anxious to start with, now I can't wait to do it." Some sort of pro-sex campaign? Of course not you dirty little ones. It's a campaign promoting a 30 minute Xpress work out at health club chain, Fitness One. Other images here and here.