Sun Server Poses As Playboy Centerfold


Sanj send us pictures of a unique for Sun Computer which places its computer server on a velvet couch in front of a roaring fire reminiscent of your typical Playboy centerfold spread. The ad even includes the Playboy like interview with statements such as, "I Love - naughty ROI talk, multiple platforms, dimly lit data centers." We like it. After all, how excited can you get about a server?

by Steve Hall    Oct-21-05   Click to Comment   
Topic: Magazine   

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Thats funny, but SUN needs to focus on selling computers from their website, not ads.

Posted by: Marie Guzman on October 21, 2005 5:19 PM

When you take over as president of Sun, you can direct their advertising dollars however you wish.

Posted by: anonymous coward on October 24, 2005 9:11 AM

A server? Come on. An IPod, yes. A server, no.

Posted by: Jesper on October 24, 2005 1:26 PM

"Unique" ad? Maybe if it hadn't been already done for MINI when they actually ran a centerfold spread IN Playboy...maybe then 'unique' might be the proper word to describe this ad. But if you want to just toss a word like unique around whenever you want, that's cool.

Posted by: joe on October 24, 2005 1:59 PM

Actually, Joe, it wasn't "unique" when MINI did it either: The product as centerfield had already been done several times before. Even a hack agency like the late, unlamented HDC did it for Sea-Doo. And didn't Absolut Vodka do one way back in the day?

Posted by: Satan on October 24, 2005 2:47 PM

I meant "product as centerfold." Damn you, World Series!

Posted by: Satan on October 24, 2005 2:48 PM

Hell, I did it too. 8 years ago for Hickory Specialties, a company that manufactures liquid smoke, which is a food additive. All you faithful readers of "Food Product Design" magazine may remember seeing it.

Posted by: Danny G on October 25, 2005 10:09 AM