Agency Holiday Card Requires Too Much Work


Just when we were having fun celebrating the holidays with agency Christmas cards, gleefully reveling in their witty cuteisms, we had to receive this disaster from Wunderman. When receiving and viewing holiday wishes, it shouldn't be a chore, a job, an effort that requires anything more than a chuckle and a smirk. But that's exactly what Wunderman did with their holiday card. They created work and frustration. First, the Flashturbation took forever to load. Second...get have to enter your email address just to view the thing! Come on. A holiday card should be a warm and friendly greeting, not a hard "we want your contact info" new business tactic. Not only do you have to enter your email, you have to eneter it every friggin time you visit the site! Has Wunderman never heard of a cookie?

We're not done yet. After getting through the card's unnecessary gateway, you'd think you'd be ready for a warm holiday welcome. No. It's friggin game. You have to choose a character, give it a nickname and then screw around with keys on your keyboard to make your character skate. And that's not all. There's a chat feature where, apparently, you can chat This card is so bad we have to invent a Worst Agency Holiday Card Award just for Wunderman. Congrats, Wunderman. Stick this on your trophy wall.

by Steve Hall    Dec-21-05   Click to Comment   
Topic: Agencies   

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Ouch. Harsh review. I like the concept of the card, though...the virtual ice rink is a nice idea. Guess it just needs to be simplified.

Posted by: Pat on December 21, 2005 11:11 AM

I hate to say it but you are on the money here Steve! The fact that I was skating with "shithead", "ball-sack" and "coolio" just made me close my browser for a glug of my java! Merry Christmas...I mean, Happy Holidays anyway.

Posted by: John Boy on December 21, 2005 1:20 PM

I have to disagree…I think the concept of the card is cool and interactive. When I visited, three other people were “skating” and we “chatted.” The nicknames were definitely not PG, however. Corny, yes. Disaster, no.

Posted by: Kate on December 21, 2005 2:22 PM

Nice concept..could have been more successful if not for the work. They should have "KISS"ed it...

Posted by: John on December 21, 2005 2:49 PM

Sleigh bells ring
Are you listening
In the lane
Snow is glistening
A beautiful sight
We're happy tonight
Walking in a winter Wunderman

(Sorry, couldn't resist.)

Posted by: Irving Schmaltz on December 21, 2005 3:13 PM

I like the concept and the execution, it was a fun toy that I showed a few other people as well.

Posted by: Chris on December 21, 2005 5:17 PM

I just sketed around for a bit and chatted with another dood who also read this review.

Seems that 'no such thing as bad press' continues to ring true! We were both checking it out because it was bashed on adrants.


Posted by: Dario Meli on December 21, 2005 5:30 PM

The game is fun, but what idiot decided to put that email sign in? Thats such a bad move it you want people to read the thing. It would've been good if the tech guys could have figured out a way to censor the names, but i liked that part of it

Posted by: don on January 5, 2006 1:23 PM