AOL Says Internet Is Bad But Logon Anyway
With a news European ad, AOL is painting a dark,
1884 1984-ish view of the Internet pointing out all its negative aspects all while positioning itself as the wonderful access point and provider of Internet content it, apparently is. Stupid.
UPDATE: It is perhaps we, that are the stupid ones. Apparently, this spot is paired with a good Internet version and the two together are supposed to generate a good versus bad discussion.
by Steve Hall Jan-23-06 Click to Comment
1884 or 1984?
Maybe AOL's farther behind than we knew...
I think it's meant to be paired with another ad that says the Internet is good.
The real point of the campaign is the soon to be released third spot that promotes the idea of the Irrelevant Internet.