Pherotones Viral Is For Oasys Mobile


The words out. The Pherotones viral, created by McKinney Silver is for Oasys Mobile according to some digging by Mike Schramm and Darryl Smith. Schramm examined some comments Smith had made on the MAKE blog in which he, through the use of some fancy Javascript, found some directory information on a file server hosting the Pherotones site. The directory info read," U:\\Interactive\\Clients\\OASYS\\OA7216_Pheretones_Microsite." With it already having been determined McKinney Silver was behind the project, Schramm performed a simple Google search on "OASYS" which led him to Oasys Mobile. There you have it. Next.

by Steve Hall    Feb-14-06   Click to Comment   
Topic: Viral   

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Oh no! Now the hype blimp is going to crash! We were all wondering!

Posted by: Ben Popken on February 14, 2006 11:31 AM

well gee ... under FAQs, you'll find the following. was this not there before?

Q: Is this site part of a marketing campaign?

A: Yes it is. Thanks for your interest. Please check back to see further developments about Pherotones!!

Posted by: floraspeed on February 14, 2006 3:20 PM

Floraspeed, that wasn't the issue. We all new it was a marketing campaign and that McKinney Silver was behind it. We just didn't know who the client was. Now we do.

Posted by: Steve Hall on February 14, 2006 4:38 PM