Giant Billboard Attacks Passerby


Now we all know advertisers are hard pressed to attract the attention of message-weary consumers but we never thought they'd take to literally clobbering people over the head to get them to pay attention to their ads. This past Wednesday around 2:30 PM, a piece of a large L'Oreal billboard in Toronto's Eaton Center fell and hit a man seriously injuring him along with two others. High winds, versus an aggressive guerrilla media planning strategy, were blamed for the incident. Local TV report here.

by Steve Hall    Mar-17-06   Click to Comment   
Topic: Outdoor   

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C is for coma.

Posted by: Bob on March 17, 2006 4:51 PM

See, I'm never in the right place at the right time.

Posted by: People Paula on March 18, 2006 5:08 AM

B is for Bonehead Bob.

Posted by: Tmoney on March 19, 2006 9:32 PM

B is for boneheaded Bob blathering.
O is for Ontario, where Bob should have been.
B is for bitchslap Bob before he blabs again.

Posted by: Tmoney on March 19, 2006 9:44 PM