Banner, Silverstein Call Attention to Canada's 'Stupid' Anti-Smoking Campaign

Glossy's Shannon Stephaniuk tells us, "A big banner was unveiled yesterday on MTV Headquarters Toronto. The 50 foot banner was part of The Ministry of Health's Stupid.ca campaign to prevent teens from smoking. Canadian band Silverstein joined in and did a performance on MTV Live. Youthography, Toronto conceived and executed all logistics...and MTV's & Silverstein's involvement."