Synchronized Swim Team Promoted With Mobile Pool

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To help promote the Canadian Synchronized Swim Team who appeared at the Aquatics World Championships in Montreal last month, experiential agency Gearwerx Experiential Marketing developed a mobile, see-through swimming pool mounted atop a trailer which traveled in and around Montreal while swimmers performed inside the tank. Gearwerx President Max Lenderman shares more details on the promotion here.

by Steve Hall    Aug- 8-05   Click to Comment   
Topic: Guerilla, Promotions   

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