Synchronized Swim Team Promoted With Mobile Pool


To help promote the Canadian Synchronized Swim Team who appeared at the Aquatics World Championships in Montreal last month, experiential agency Gearwerx Experiential Marketing developed a mobile, see-through swimming pool mounted atop a trailer which traveled in and around Montreal while swimmers performed inside the tank. Gearwerx President Max Lenderman shares more details on the promotion here.

by Steve Hall    Aug- 8-05   Click to Comment   
Topic: Guerilla, Promotions   

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