Napster Proves Thirty Second Music Previews Aren't Enough

napster_30.jpg

To illustrate just how much better its all you can eat package is as compared to iTune's and other's 30 second song preview approach to selling online music, Napster shows just how frustrating that 30th second can be. There's really not anything else to say about this other than point made, point taken...perfectly.

Written by Steve Hall    Comments (10)     File: Viral     Nov-18-05  
Advertising Jobs

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.

ad:tech Conference Headlines
-->

Comments

Anybody who has ever been to a peeler bar knows that 30 seconds gets you not much more than a bunch of crappy dancing. If its supposed to be a parallel to that situation, i'd say the 30 seconds that Napster says iTunes limits you to is pretty goddamn good.

Although I may be wrong about a peep show. Never been. I can only imagine the sanitary state of those lil rooms.

dm

Posted by: Dario Meli on November 18, 2005 01:05 PM

MORE! MORE! MORE!...Comeon!!!

Posted by: Cas on November 18, 2005 01:13 PM

There's been a lot of ass on here lately, seems like more than usual....

Posted by: LRH on November 18, 2005 01:39 PM

The assman is back!! Nice lead story. And yes Dario those rooms are nasty - hard to find a clean space to set your stack of quarters (so I hear)

Posted by: Bevo on November 18, 2005 02:27 PM

See, even Napster is influenced by the MillionPixelBooty!

Posted by: MPB on November 18, 2005 04:26 PM

There has been a plethora of bum posted lately. Keep it up Steve, I think your on a roll!

Posted by: John Boy on November 18, 2005 04:27 PM

What Napster neglects to mention about "all you can eat" is that when you stop paying, they stick a metaphoric finger down your throat so you can puke it all back out. I think people like to actually own what they pay for.

Posted by: John on November 18, 2005 04:57 PM

Ah yes...the rent versus buy argument. Been there, done that. A personal choice once you get down to it.

Posted by: Steve Hall on November 18, 2005 07:10 PM

Of course we've been there, done that, but that is what the crux of the whole Napster vs. iTunes argument is. Absolutely it is a personal choice and my personal choice is to actually own the music I am going to pay for. Of course, I don't get down on one hit wonders and all that crap and am very thorough about the music I choose to purchase. Plus, I'm a Mac guy, so I guess Napster isn't even an option for me should I choose to rent music.

Posted by: Brent Meyer on November 19, 2005 02:44 PM

I think it is a really hot ad. The video editing is very well done, and the flash makesit work well on the web. Sure it's using to sex to sell, but how much marketing uses sexyness to sell? It's on focus for the market they are wanting to reach, computer users with credit cards. I believe the point was made perfectly as well.

Posted by: Steve on November 20, 2005 06:13 PM

Post a comment
















Featured FREE Resource: