Kenneth Cole Shares 9-11 Insensitivities With Public

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Usually, we'd offer witty kudos to those marketers who manage to squeeze in a bit of well timed self promotion when offering a quote to the media but capitalizing on 9-11 kinda goes a bit overboard as indicated by this Kenneth Cole quote given to the New York Daily News yesterday.

"Important moments like this are a time to reflect," Cole added. "To remind us, sometimes, that it's not only important what you wear, but it's also important to be aware." Yea Kenneth, it's not only important how you die, but it's also important what you buy.

Written by Steve Hall    Comments (3)     File: Brands, Worst     Sep-12-06  
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Comments

wow, that's pretty tacky and in bad taste. i have to wonder if he had a smirk or cringe on his face when he saw that published.

Posted by: ariel on September 12, 2006 12:40 PM

Nice twist of words, Steve.

Posted by: Mack Simpson - Adverb on September 12, 2006 01:54 PM

He of the infamous "God Dress the USA" campaign...

Posted by: Fash on September 13, 2006 12:13 PM

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