Handicap Parking Spots Take On New meaning
Miami Ad School students have created an interesting campaign for the United Nations Mine Action Service that drives home the message by making every parking spot in a lot a handicap spot. Powerful. Confusing if you're trying to park but powerful.
Comments
Cool idea, but what's with the payoff copy only being in a single space? The odds of anyone seeing that seems pretty slim.
Whoa. Cool idea students. I hope some CD sees this and give you all jobs.