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Arnold Gets $250K Or $150K From Progressive

progressive_150_250.jpg

We love it when the media duel to beat each other to the punch with their email alerts. At 12:37PM, Ad Age tells us Progressive Insurance has handed it's $250 million account to Boston's Arnold. At 1:00PM, AdWeek tells us Progressive Insurance has handed it's $150 million account to Boston's Arnold. So which is it guys? $250K? $150K? That's kind of a big difference. Do tell. Progressive?

File: Agencies, Brands    Comments (1)    18-Sep-06    Bookmark This
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Comments

I have no idea which it is. But it is not 250K or 150K, it is 250mm or 150mm. Either one is large.

Posted by: Barry Silverstein on September 18, 2006 02:54 PM

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