Condo Community Put Dummies Where People Should Be


To promote their snazzy condo complex in Atlanta, Eon at Lindbergh set mannequins up throughout the community - behind registry counters, at clubs or in imposing formation on open lawns.

The campaign is called Bring Lindbergh to Life and the idea is to inspire people to invest their own living breathing bodies in the Lindbergh community. We dig. We also find mannequins jarring when they're outside of stores and staring lifelessly at you from across a cafe table. Must be tough making conversation with a chick that's more plastic than usual. - Contributed by Angela Natividad

by Angela Natividad    Nov-16-06   Click to Comment   
Topic: Good, Outdoor, Strange   

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I know you saw it on an Italian web site, but this community and the mannequins are in Atlanta.

Posted by: Danny G on November 17, 2006 9:28 AM

Thanks Danny, it's fixed.

Posted by: Angela Natividad on November 17, 2006 11:47 AM

This is an awesome ad idea. I really like the concept. It's funny to me because I think dummies are funny. I also like the different approach that uses with dummies. My Big Dummy focus on how people are the real dummies.

Posted by: Ben on November 17, 2006 5:44 PM

this campaign is awful. it's just so bad in so many ways, i can't even begin to list them here.

Posted by: Anonymous1 on April 1, 2008 10:50 PM