Dell to Give Both Old and New on Game Day


MediaPost says Dell will be joining the Super Bowl ad foray. It's paid for two spots. An old one, called "Out with the Old" by Mother, will appear before the game starts.

Then there's a new one that will appear during the game. No word on what it'll be like but we can probably safely assume it'll push Dell's "Now available in beautiful" message -- possibly tailored to its new project (red) line.

by Angela Natividad    Jan-30-08   Click to Comment   
Topic: Brands, Commercials, Super Bowl 2008   

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I can't recall any memorable Dell commercials in any past Super Bowls. Is this Dell's first time around or have I missed something? I'm sure Dell doesn't aspire to be quite as bold as GoDaddy's very well-known Super Bowl ads. But should be interesting to watch...

Posted by: Computer Consultants Kit on February 1, 2008 9:37 PM

I can't actually recall any Dell ads before it started getting all saucy with the aesthetics. But I don't expect anything super risque on game day since it's supposedly for the project (red) line.

Tough to encourage AIDS awareness with mod devotchkas.

Posted by: Angela on February 1, 2008 10:32 PM