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Mini Yo-Yos Precariously Over Heads of Potential Purchasers

mini_yoyo_billboard.jpg

Agency BBDO Italy is to blame for this fiberglass life-sized Mini Cooper that actually does bob up and down like a yo-yo. We like Mini's forays into the whimsical to illustrate its compact size and playful personality, but the fact that it's slightly more wee than a regular car probably doesn't comfort those driving under the billboard.

More images here.

Written by Angela Natividad    Comments (1)     File: Good, Outdoor     Feb- 1-07  

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Comments

I'm not in marketing, but I gotta tell you, BBDO's (Italy) Mini Cooper billboard is just plain creepy. My takeaway is that these cars (which I love) are about as safe as a trike on a freeway.

Posted by: Toby on March 26, 2007 06:05 PM

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