Project Agency Says Cheating is Good For the Relationship
Likening an agency/client relationship to a marriage contract but acknowledging things or permanence can sometimes be droll, boring and, well, just not that much fun, project agency Tattoo Projects in encouraging brands to stray. Just a little. To have a fling, some fun, some action to spice up your life. In fact, Tattoo Projects' approach - providing that pent up and much needed occasional release - might actually curtail the wildly increasing divorce rate between clients and agencies.
So don't make a big move that will ruin your life and cause you to say fuck off to your client or agency. No. Just have an affair. Stray a little bit. Cheat, if you will. According to Tattoo Projects, it's a very healthy thing.