Bennigan's Wants You to Release Your 'Inner Leprechaun
Inner Leprechaun? Inner Leprechaun? WTF? Inner Leprechaun? Seriously. OK, it's a little funny but Inner Leprechaun? Well, apparently Bennigan's, a chain of Irish-themed restaurants living in the shadow of Friday's, think people need to get the inner leprechaun on, forget about those healthy blender drinks and rush out to one of the chain's establishment for a nice high calorie, fat-filled meal.
Anyway, the ad points to a site on which you can create Lepregrams (which AdFreak's David Gianatasio thinks sounds too much like the not so warm and cuddly word "lepergram"). little leprechaun-themed messages you can send to your friend. There's other goodies to play with too but Inner Leprechaun?
Comments
Inner Leprechaun? This promotion may be just creepy enough to attract the elusive Irish whiskey crowd and the kids who eat these things for breakfast. Great co-marketing opportunity...
I ate at a Bennigan's about 12 years ago. They had chicken-friend steak. Now THAT's Irish!
speaking as an irish person, i have to say the quality of these leprechauns far exceeds anything i've ever seen before. these are great leprechauns.
and , fyi, bennigans kicks houlihans ass.
Post a comment