Big Planet Forgoes Big Billboards ... for Lots of Little Ones

bigplanet-weeboards.jpg

"Little is the new big," proclaim one of the miniaturized billboards for LittleBigPLanet, a video game that goes live on October 21st. Other billboards sport a similar little/big message.* Find them on eBay -- where people are actually bidding on a few.

Also, somebody posted flickr pics of the billboards in his garden. (Can you imagine using billboards as garden ornaments? Wait, don't answer that.) One's apparently been tagged by lightning-obsessed gangster elves that rock pastel.

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* I'm bored with little/big talk.

by Angela Natividad    Oct-17-08   Click to Comment   
Topic: Brands, Campaigns, Online, Promotions   

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