J. Crew Taps Michelle Obama to Sell Clothes

gmail_michelle_obama_jcrew.jpg

With a little bit of Gmail contextual wizardry, J. Crew is capitalizing on Obama and his wife Michelle with a text ad that leads to a landing page which reads, "All politics aside...this outfit gets our vote."

Simple. Smart. Obvious. With all the contextual fuckery that exists, it's nice to occasionally see one execution that's actually relevant and isn't selling turpentine to young teens who drink it to force abortions.

by Steve Hall    Oct-30-08   Click to Comment   
Topic: Good, Online, Political   

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Comments



Comments

Smart move by the Crew, and thanks for pointing this out. But dang that's the worst Photoshop work I've ever seen ;-)

Posted by: Jay DeFoore on October 31, 2008 1:30 PM





Stanton Optical


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