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Mullen 'Media Catalyst' to Head New Mobile Media Group


Mullen has launched a new mobile media practice. It'll be headed by former media planner Brenna Hanly. Would it be inappropriate for us to say she's cute? Actually, we don't care if it's inappropriate because she is cute.

She even talks cute. Here's how she introduces herself on Mullen's The Next Great Generation blog: "Hey, I'm Brenna. I'm fascinated by the potential of emerging media. I want to transform the way we think about advertising and work towards creating sexy, new solutions with real utility. I also enjoy oil and acrylic painting, dancing, and travel. Oh, and I love the beach and margaritas."

See? Isn't that cute? We think so. Anyway, send us your hate comments about our inappropriate behavior now.

by Steve Hall    Aug- 2-10    
Topic: Agencies

Heineken Makes Men Act Like Idiots Again


Yea, we get it. Men like beer. No, men love beer. Men will do anything to get a beer. They will go to great lengths to make sure that beer is delivered to their mouths in a timely manner. And because they are so fanatical about getting a beer, they won't just walk to the fridge to grab one. That's just too pedestrian. No. They will build an elaborate delivery system just so yet another beer commercial can be made depicting them acting like a bunch of 12-year-old girls who just spotted Justin Bieber on the street.

more »

by Steve Hall    Aug- 2-10    
Topic: Commercials, Creative Commentary

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