As we look back on 2013 to see what popped here on Adrants, we see that interests ranged from the serious (a campaign which used disabled models to ponder the notion of perfection) to the silly (semi-naked teens promote a magazine with hand bras) to the stupid (yet another social media screw up) . But most interestingly, it was our Facebook screed, This is How Facebook is Going to Die, that took top honors, by far. Without further ado, here's what you loved most on Adrants in 2013.
1. This is How Facebook is Going to Die
2. Kaley Cuoco Makes Super Bowl Debut in Toyota Ad
3. 'Disabled' Mannequins Ponder the Notion of Perfection
4. Semi-Naked Teens With Hand-Bras Promote Swiss Magazine
5. Bookstore Chain Helps You Sleep With Your Favorite Book Characters
Well someone had to do it. And Boston-based Winsper decided to be the one. Gathering together the 12 things (yes, we know, there are way more than 12) clients say to agencies -- some reasonable, some not so reasonable -- the agency turned the whole thing into a 12 Days of Christmas-style holiday card. No, they aren't going to win any prizes for their vocal abilities but you've got to love the epic, head-bashing ping pong ball shot at the end.
So the movie, Love Actually, is becoming a Christmas classic. And who can resist the sicky sweetness of that scene where Rick Grimes professes his for for Keira Knightley using flash cards? I mean, really. It rivals the boombox scene in Say Anything, right?
Well, Erwin Penland is putting that scene to good use for Denny's this holiday season with an animated gif in which a piece of bacon professes his love for am egg. We all know bacon and eggs should be together, right?
Explainer video company Easy Explain Video has created a list of what it believes to be the ten best explainer videos of 2013. And, thankfully, they've taken a look at all explainer videos, not just the ones they created. Likely, you haven't heard of any of the companies on the list except for McAfee. Then again, that's the whole point of an explainer video; to introduce and explain new concepts and companies.
On the list are Quad, Kompoz, CrazyEgg, McAffee, VistaOneSolutions, Kurzgesagt, Heart Research Institute, Skin of Steel, Sundstedt and SilverRail.
UK search marketing firm Integrity Search has compiled a list of the top retail and supermarket holiday ads of the 2013 season. The ads were judged based on most memorable, most likely to buy, most visually appealing and most informative. The contenders were Morrison's, John Lewis, Sainsbury's Tesco, ASDA and Marks & Spencer. The winner? Well you'll just have to check out the infographic for that.
Here's a "banned commercial" from China that touts a product that is guaranteed to protect women from rape and abduction. The translation to English is almost as funny as the video itself. Pick up a pair, ladies. It will scare the crap out of the creeps (well, most of them) away and keep you safe. Via.
Oh and Recommended Videos spits out this oddity afterwards.
So this is the year of mobile, right? Oh wait, last year was. Or was it the year before? Oh, nevermind. The fact is, mobile is here and it's here to stay. But as a marketer, are you ready? Is your path towards "going mobile" clear? Do you have a rock solid mobile strategy in place?
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It's fun to see what pops up on Craigslist in terms of silly ads. Some people go to great lengths to sell old stuff. One such ad -- an unabashed parody of overly-bombastic car commercials -- for a 1996 Nissan Maxima, created by filmmaker Luke Aker, was good enough to get Nissan itself to by the car from Aker.
In this Havas -created holiday greeting from Dos Equis' Most Interesting Man, we learn of an experience he had with a very stubborn donkey and his desire to have the recipe for the egg nog the donkey's owner made for him. It, of course, contains beer. Dos Equis beer to be precise.
Below, enjoy the holiday video along with the recipe.
The key to social media success is to understand the platforms that best sync with your business. You must first be aware of the different platforms available, the benefits of each, and how you can leverage these benefits to promote your business online.
With more than 70 million users around the world (Semiocast), Pinterest is one such platform that can help boost your business in more ways than one. So, why exactly should you market your business on Pinterest? Here are five great reasons.