Turbulence And Sleeping Passengers Make Potty Trip Tough

ameriquest_plane.jpg

Everyone's been stuck in that frustrating situation on a plane when you're sitting in a window seat in a row of three seats and you just really, really have to go to the bathroom except the passengers next to you are sleeping making a graceful exit to the aisles a tryting task. That's the set up for Ameriquest's second Super Bowl ad. The poor woman trying to make it to the bathroom ends up in a rather embarrassing position once a bit of turbulence hits causing the lights to go on and revealing to the rest of the passengers her not so normal seating position. See the spot here.

Written by Steve Hall    Comments (3)     File: Commercials, Good, Super Bowl 2006, Television     Feb- 5-06  
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Comments

Still a frustrating message for me: "Don't judge." What's that mean anyway? "Oh, I know I've filed for bankruptcy, my credit score is like 280 and I’ve defaulted on 10 loans, but please, don’t go by that."

Posted by: makethelogobigger [TypeKey Profile Page] on February 5, 2006 10:59 PM

Both of those ads fell really flat, although the final image on the plane was sort of amusing. They looked like oddball ideas force-fitted to a client, and when you can't even remember what the point of the ad is, the humor is a waste of a lot of money.

ZZ

Posted by: DJ on February 5, 2006 11:00 PM

The situation is really a non sequitur - because what we're (and that lady across the isle) is supposed to be thinking is SO UNLIKELY to happen, that you really wouldn't be thinking that. ESPECIALLY since the plane just jolted - duh. I did chuckle at the visual, but the tag confused me. Plus I replayed becuase I didn't see her shirt get unbuttoned the first time.

Posted by: mobial [TypeKey Profile Page] on February 6, 2006 12:05 AM

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