Kansas Radio Station Offers $20,000 For Listener-Created Commercial

kansas_rock_cgm.jpg

Kansas City radio station The Rock is holding a competition in which it has asked its listeners to created and submit a TV commercial for the radio station. The winner, who will walk away with $20,000, will be announced April 21. So far, the station has received hundreds of submissions. While some will call this a coup for consumer-generated media, others might tend to conclude there's a reason us right and left coasters live where we do.

by Steve Hall    Apr-19-06   Click to Comment   
Topic: Commercials, Consumer Created, Good, Radio   

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.



Comments



Comments

Oh that's low. Let's see your snotty East Coast hard rockers do any better.

Posted by: American Copywriter on April 19, 2006 11:43 AM

Joking, my friend. Joking:-) Besides, American Copywriter is the best ad podcast in the land! Our snotty East coat hard rockers would go all hipster on us and then we'd end up with some mash up of the Dodge Caliber Fairy spot and some footage from an old Metallica concert;)

Posted by: Steve Hall on April 19, 2006 12:32 PM

Anyone else crash Firefox trying to watch the spots? Always a nice touch.

Posted by: Pat Smith on April 19, 2006 2:37 PM

Whoa now. The Rock is a Kansas City, Missouri radio station. Let's not give Kansas (the state) any more credit than it's due, here.

Posted by: alphamonkey on April 19, 2006 3:11 PM