Earnhardts Honored In Father's Day Budweiser Commercial


Award-winning documentary filmmaker and commercial director Stacy Peralta of Nonfiction Spots and DDB Chicago created a new commercial for Budweiser which honors three generations of the Earnhardt family's NASCAR success. The spot debuted on Father's Day, during the broadcast of the 3M Performance 400 from Michigan International Speedway Using stock footage gathered from The Earnhardt family, Anheuser Busch, The Associated Press, Getty Images, NASCAR and Sports Illustrated, and working side-by-side with his colleague, editor Paul Crowder -- who edited Stacy's documentary features "Dogtown and Z-Boys" and "Ridings Giants" -- the spot collects 50 years of the Earnhardt family's racing legacy and, of course, aligns it with Budweiser's support for auto racing.

Written by Steve Hall    Comments (2)     File: Commercials, Good, Television     Jun-20-06  
Advertising Jobs

Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.

ad:tech Conference Headlines


Stacy directs commercials and client-sponsored films through bicoastal production company Nonfiction Spots -- online at www.nonfictionspots.com.

Posted by: Roger Darnell on June 20, 2006 11:17 AM

Oops, sorry Roger. That was kinda the point of you sending this in:-)

Posted by: Steve Hall on June 20, 2006 11:50 AM

Post a comment