Scion Animation Campaign Makes Debut


ATTIK SF and LA have, today, launched an in-cinema and broadcast animation-fest for their client, Scion. There are three :30's in the campaign, xA Shadow, xB Swarm and tC Shark. Each was directed by ATTIK Creative Director Simon Needham with animation help from Shilo Design, Stardust Studios and Blind. It's something we wouldn't mind watching prior to a movie.

by Steve Hall    Jun- 6-06   Click to Comment   
Topic: Campaigns, Commercials, Good, Television   

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Santa Monica-based Hydraulx also played a huge part in this campaign: did bicoastal music and sound design company Face the Music:

Posted by: Roger Darnell on June 6, 2006 1:27 PM

Old, old news, for those who are new to the advertising biz, this sort of work was new five years ago. Get up to speed.

Posted by: simon on June 7, 2006 11:32 AM

Um, no shit, Simon. But, does your statement mean that we shouldn't use other "really old" advertising elements like pictures, taglines, headlines, swipes, close ups, long shots, 800 numbers, URLs and body copy any lobger? Can't we feature work here without nudnicks like you making irrelevant comments like this?

Posted by: Steve Hall on June 7, 2006 1:08 PM

You can watch these three ads at

Posted by: Videolicious on June 9, 2006 5:52 PM

Um, Videoliscious, you can watch the three videos from the three link in this article you self promotional buffoon.

Posted by: Steve Hall on June 9, 2006 7:49 PM

Being an animation fan I appreciate the work, old news or not. If they work which is likely it's great for us "really old" advertising types.

Posted by: Roy on June 13, 2006 5:11 PM