Submarino Does that Traveling Ball Thing

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Where do soccer balls go when lost? All over the place, apparently. For client Submarino, agency Santa Clara produced this little ball ad out of Casablanca. We liked the whimsical song in the background because it made us think of Kermit the Frog.

Someone we know called this "yet another masturbatory effort from creatives that want to make movies instead of ads." After that we couldn't help but wonder - does that make a good ad then? - Contributed by Angela Natividad

by Angela Natividad    Dec- 5-06   Click to Comment   
Topic: Good, Online, Television, Video   

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Comments



Comments

"does that make a good ad then?" No!! It is what I would expect from a video production 101 college class. I got board with it.

Posted by: roy on December 5, 2006 1:08 PM

Submarino seems to be an Amazon-like shopping portal. What does the copy line at the end say?

Posted by: daveednyc on December 5, 2006 2:23 PM

No idea. We imagine it says something along the lines of "Over X number of products sold/kids made happy/balls lost."

Posted by: Angela Natividad on December 5, 2006 2:33 PM

I loooved it. It's simple, it's magic, it's so f&%&%cking good!

Posted by: Bibi on December 6, 2006 9:25 AM

Where can I get that soundtrack? It's soooo cute. I like this ad for its ingenuity. it breaks that stupid rule that says a good award-winning ad should be sarcastic, acid or trashy. Simple and beautiful is also good, my creative friends...congrats to the agency and production comp. : )

Posted by: Julie Robbins on December 6, 2006 10:07 AM

This is a total ripoff of Johan Kramer's documentary The Other Final. The film uses the exact same concept of a soccer ball traveling on its own, from Monserrat to Bhutan.

Posted by: Shaun Irving on December 6, 2006 10:33 AM

I didn't know the documentary, but thanks for the info. Shaun, of course the concept is not the travelling ball, but the benefit of online shopping, right? Anyway, it's still very good and charming piece of advertising. Can anyone find that soundtrack for me????? Pleeeease.

Posted by: Julie Robbins on December 6, 2006 11:43 AM

I'm brazilian and the line says something like:
"700 THOUSAND PRODUCTS THAT GO WHERE YOU ARE"

the soundtrack (including lyrics) was also created by the agency, so it's not a real song.

And Submarino is like Amazon. It's an online store (pure player).

It was filmed in São Paulo, Brazil. Most of the scenes shows downtown.

Posted by: R on December 6, 2006 11:53 AM

Well, thank you R. Congratulations to the agency for the spot, and mostly for the soundtrack. It's stuck in my mind.

Posted by: Julie Robbins on December 6, 2006 12:55 PM

you're welcome.
here is the agency's website:
santaclara.net

Posted by: R on December 6, 2006 1:34 PM

I don't know where this place is, but got here in search of the soundtrack. You have no idea how sorry I am to find out it is not available on sale. It is such a heart-tinkering lovely waltz.

Posted by: Yunchol on January 30, 2007 10:54 PM

I don't know where this place is, but got here in search of the soundtrack. You have no idea how sorry I am to find out it is not available on sale. It is such a heart-tinkering lovely waltz.

Posted by: Yunchol on January 30, 2007 10:56 PM

I don't know where this place is, but got here in search of the soundtrack. You have no idea how sorry I am to find out it is not available on sale. It is such a heart-tinkering lovely waltz.

Posted by: Yunchol on January 30, 2007 10:57 PM

I don't know where this place is, but got here in search of the soundtrack. You have no idea how sorry I am to find out it is not available on sale. It is such a heart-tinkering lovely waltz.

Posted by: Yunchol on January 30, 2007 11:13 PM