Upended 18-Wheeles Gets Bald Britney-Like Attention


CoolzOr features a very interesting guerrilla outdoor effort by Oklahoma Truck Supply which placed a mock up of an 18-wheeler vertically in the middle of a field which, or course, makes it stand out like a bald Britney. Yes, it's stunt marketing but, to us, it works. If you have a field and a spare 18-wheeler (or a mock up of such), why not turn it into a promotion. And yea, yea, yea, before you jump all over us telling us this sort of thing's been done before, we offer this thought. If we only wrote about new stuff, guess what? There wouldn't be anything to write about because, as you well know, it's all been done before. Thankfully, some re-hashed ideas are better than others which, again, thankfully, gives us something to write about.

by Steve Hall    Feb-23-07   Click to Comment   
Topic: Good, Guerilla, Outdoor   

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There’s also a truck stop in Indiana that has an inverted 18-wheeler as its sign.

Posted by: makethelogobigger on February 23, 2007 1:58 PM

Wow, how you managed to make a Britney reference in that one should be the 8th wonder of the world.

Posted by: Ariel Waldman on February 23, 2007 2:26 PM

Steve, when you say "bald Britney", I assume you're referring to, um, her head, right?

Posted by: stevie the k on February 23, 2007 2:55 PM

Carpet matches the drapes ;)

Posted by: Ariel Waldman on February 23, 2007 2:58 PM

Ariel yep the carpet matches the drapes and the drapes were bought at K-Mart and are plastic. The dogs and the cats have the run of the place, there are two pickups out front with gun racks and a a bass boat. Then please notice the place smells like crude oil because it flows out of the red dirt like a river. All our toys are paid for, how about you.

Posted by: Old Okie Redneck on February 23, 2007 4:34 PM