Second-Hand Smoke Destroys Gastronomic Experience


To celebrate the first birthday of Louisiana's Smoke-Free Air Act (Act 815), New Orleans-based Trumpet created this ad, which appeared in newspapers throughout the state.

It features an overturned ashtray with a birthday candle on top. Part of it reads, "For the past year, the Louisiana Smoke-Free Act has increased the flavor and health of Louisiana dishes by removing one toxic ingredient: Secondhand smoke."

We like the unique message (which makes us hungry, actually) and brave use of white space. Happy first birthday, Act 815.

by Angela Natividad    Feb- 4-08   Click to Comment   
Topic: Cause, Newspaper, Policy, Poster   

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Lame law, lame ad.

Posted by: Jonas Cord on February 4, 2008 4:04 PM

Thank god that Louisiana was smart enough to get the smoke out of the restaurants. The few states that have still not gotten the message should follow their lead. And while they're at it, bars should be smoke free as well. The inside of a bar is also unpleasant and unhealthy when it's filled with toxic, smelly smoke.

Posted by: Phil on February 5, 2008 4:34 PM