Creating and Maintaining a Social Media Branding Strategy


Social media is one of the most potent weapons in a marketer's arsenal when building brand awareness to stand out from the crowd.

If you can do social media branding right, you can connect to your target audience and remain relevant to them even if they aren't planning a purchase.

Nowadays, social media marketing should be an integral part of any successful business's marketing efforts. It involves reaching out to your prospects on social media platforms like Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.

To be successful in your social media branding campaign, you'll need to consistently utilize the correct methods of engaging your target audience to boost brand awareness.

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by Steve Hall    Apr-21-21    
Topic: Social

Marketing Tips to Grow your Instagram Account


Over the past few years, the marketing landscape has changed dramatically. We have gone from advertising on the radio, television and billboards; to banner advertisements on websites; to now using social media platforms as the most effective way of marketing business. The determining factor of a successful business today, is the amount of followers they have on their social media accounts. If you want your business to grow and thrive today, you need to increase your follower count. Here are a few steps for you to follow if you are in need of some help to grow your Instagram account and get started with your social media marketing.

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by Steve Hall    Mar-29-21    
Topic: Social

How to Market Your Brand on Twitter


Have you always stuck to traditional marketing and are just now discovering that there are better ways to go about it rather than spending a bucket load of money for an ad that won't reach too many people? Have you ever thought about using social media, twitter in particular, as a way to market your brand or business and how beneficial this could be?

Of all social media platforms that are freely available to everyone, Twitter seems to be the most popular for brands when it comes to marketing their products or services. There are multiple ways to get followers, such as Twesocial which has a strategy to follow and unfollow. Twitter platform offers an abundance of tools which allow you to connect with your followers or potential customer or clients and relate to them on a more personal level.

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by Steve Hall    Feb-26-21    
Topic: Social

How Instagram Reels Have Made Instagram A Crucial Social Platform


Instagram is a social application that is known for introducing new features to its application with time. This is one of the vital reasons behind the staggering rise in the user base of this social application. Now, Instagram has introduced a new feature, Instagram reels that have garnered the marketer's attention and Instagram users.

Drive Gen Z With Instagram Reels:

Instagram Reels has a duration of 15-seconds. Reels can be utilized as a medium to drive Generation Z. Because this age group is intrigued by the short-duration video content. Hence, reels can be used as a medium to drive Generation Z towards you. Notably, Instagram reels possess the exact characteristics of TikTok, which has nearly 41% of its total user base as Generation Z. So, If your target audience is this age group, then you should frame your strategy around Instagram reels and post consistently on your brand page. With Trollishly you could fuel-up the reach of your reels.

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by Steve Hall    Dec- 8-20    
Topic: Social

7 Marketing Tips for Social Media Consultants


For a small business, digital marketing offers opportunities and challenges. Even though you have a level playing field and can get marketing exposure without spending too much, there is a lot of intense competition out there. Instead of spending your cash on expensive gears like wide LCD displays or a laptop with backlit keyboard for your workplace, you need to use the most efficient tactics and strategies to get noticed by your target market. In this article, we talk about 7 effective marketing strategies that every social media consultant should follow .

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by Steve Hall    Nov-11-20    
Topic: Social

2020 The Year Of Social Commerce


Social media has evolved massively in its relatively young existence. At its earliest stages, social media had us creating profiles and searching out old and new friends on Six Degrees (1997). As technology advanced, 100 million of us moved on to Myspace before we jumped ship to Facebook, where 1.7 billion users connect and consume content daily and 2.5 billion users have active accounts. And we haven't even touched on the six other major social media platforms of current popularity.

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by Steve Hall    Oct-26-20    
Topic: Social

11 Tips for Successful Social Media Marketing That Delivers Quick Results


Facebook, Youtube, Instagram, Twitter, and all the other social mediums are becoming more and more impactful with each passing day.

From our decision to purchase a product, form an opinion, or developing relationships, Social Media has a role to play by influencing us in one way or the other.

Take my own example for an instance. What prompted me to hire fumigation services for my home today?

It was a short explainer video on how the fumigator company carries out the procedure following safety guidelines. They even had a blog post up on their website on "signs you need to fumigate your home," which was quite informative. No points for guessing; I saw both the video and the link to the blogpost while scrolling Facebook!

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by Steve Hall    Aug-27-20    
Topic: Social

5 Effective Tips to Help You Promote Your Business on Reddit


When people talk about social media marketing, they often forget about Reddit. Perhaps, the main reason is that Reddit is completely different from other social media platforms. It has different features, policies, and a slightly different audience. Nevertheless, it's one of the most popular sources on the internet, and more than 430 million people use it every month.

Another interesting thing about Reddit is that it serves many purposes. At first glance, you may think that the only purpose of this website is providing a platform for people who want to have fun and exchange jokes that no one but Redditors understand. At the same time, this is a great source of information on virtually any topic, with countless subreddits dedicated to everything, from programming to art or education.

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by Steve Hall    May- 7-20    
Topic: Social

How to Improve Your Content Strategy with Influencer Marketing


Some years ago, the concept of influencer marketing would have been a mundane issue. But that's not the case now. There are many benefits of working with influencers, especially when it comes to creating great contents to give your brand adequate exposure. Yet, it's not as straightforward to get things right, particularly with a few misconceptions about how it's supposed to help you. Well, one thing is sure - you want to make the best out of your content strategy.

Furthermore, about 40% of brands and organizations hope to spend more on marketing campaigns, while about 17% of these brands also spend a vast majority of their budgets on influencers. All these are geared towards having more brand awareness, connections, and conversions. The best part? You can improve it! Here's how to do that with influencer marketing.

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by Steve Hall    May- 2-20    
Topic: Social

Fashion Marketing: 6 Smart Ways to Use Social Media Advertising to Grow Your Business


Statistica reports that there will be more than 3 billion active social media users by the end of 2021. While the number is staggering, it certainly offers a lot of potential for digital businesses. Not to forget 3 billion means half of the world population. With that fact, it is obvious that digital commerce will only rise further.

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by Steve Hall    Apr-25-20    
Topic: Social