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Snowmen Carry Message For Bank's Environmental Car Loan

seb_snowman.jpg

In a clever marketing effort and to encourage Swedish environmental awareness and to introduce a new loan option from financial institution SEB which promotes the purchase of environmental cars eight Scandinavian snowmen have been built in Stockholm to carry the message. The snowmen are the work of Lowe Brindfors which appears to be too busy doing client work to create their own website.

Written by Steve Hall    Comments (1)     File: Good, Guerilla, Outdoor     Jan-31-06  

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Comments

The article you wrote about the topic is highly educating, thank you for the information its very helpful..

Posted by: sara D on March 5, 2007 03:39 AM

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