Dunkin' D Stop Offers Up Coffee Lovers Paradise

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To accompany the new "America Runs on Dunkin'" re-branding campaign Dunkin' Donuts has launched the D Stop, a customer loyalty/entertainment type micro-site. Created by Captains of Industry in Watertown, MA, the D Stop features a various content, including a live action film, an animated short, video e-cards, a "Dunkin' Diagnosis" quiz, and a downloadable order form to somehow make getting your morning fix easier. The D Stop also gives Dunkin' customers a place to go to find out more about the Rechargeable Dunkin' Donuts Card, as well as a chance to win a $100 Dunkin' Donuts Card everyday until 5/11/06. OK, then.

Written by Steve Hall    Comments (2)     File: Brands, Campaigns, Online, Promotions     Apr-18-06  
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Comments

I checked it out at www.dunkindonuts.com/dstop. Good stuff!

Posted by: Melissa on April 18, 2006 11:25 AM

Please please someone do a "America 'runs' on Taco Bell" spoof. You creatives out there, get working!

Posted by: Ken on April 18, 2006 04:10 PM

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