Pits Pit One Another In Pizza Making Contest

axe_pizza.jpg

Another brilliant ad for Axe uses dueling pizza makers, horny women and Broadway-style dancing to drive home its message.

Written by Steve Hall    Comments (5)     File: Commercials, Good, Strange, Television     May-31-06  
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Comments

wait. u think this ad is brilliant? the one where the dough goes under the dudes arm? i dunno. pretty estupido.

Posted by: dbibble on May 31, 2006 03:45 PM

wait. u think this ad is brilliant? the one where the dough goes under the dudes arm? i dunno. pretty estupido.

Posted by: dbibble on May 31, 2006 03:46 PM

Yeah, that ad blows. So hammy.

Posted by: yikes on May 31, 2006 06:58 PM

I'm sorry, that ad is Horrible. Not only is it way off the global brand strategy, but it's a gross idea and badly executed. Just my opinion of course.

Posted by: Doug on May 31, 2006 11:32 PM

I like everything but the pit-rub sequence. If they could have just found a way to get the point across without the sweaty sauce. It is gross. "Perhapsa thay lika thata pita-juicea" thing over there. But way off here. No global appeal.

Posted by: John on June 2, 2006 11:19 AM

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