Shop Bloom and Score Some Olive Oil for that Rash

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Life can be cruel. Here's a simple salve for that one time you:

o Were trapped in an elevator with diarrhea
o Discovered your adult illegitimate child
o Failed to pass for yourself in a lookalike contest (featuring Erik Estrada!)

Shop Bloom! It's the only grocery store I know of that's located in a cartoon meadow.

The BooneOakley-developed spots are consistently themed and probably funny if you discover them one at a time. Diggin' how the shopkeepers just pop out of nowhere and say some daft thing that soothes all emotional ills. They're totally Zolofted-out.

Besides TV spots, campaign elements include brochures and stickers -- which would make awesome stocking stuffers for your Scientologist coming-out party.

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