So THAT'S Why the Jack Always Feels Sticky.
"I have longed for your heart."
"I have longed for your spade!"
The online video debuted in tangent with Teen Power Team, a TV spot that parodies Team America: World Police and crime-fighting dolls in general. (I dig how there's a token Spanish-speaker. Those saucy Canadians!)
Expect more where those came from. All ads, however random, conclude with the same tidy moral: must drink more milk. Dot com.
And you probably expect this by now, but I'll say it anyway: the website lets you UPLOAD VIDEOS and WIN STUFF.
Put together by Bent Images Labs for DDB Canada in Vancouver and Tribal DDB Canada (for the digital stuff).