Here's a Message That's Fun for the Whole Family.

preventable-beach-towel.jpg

Throw open that beach towel, get a public service announcement: "You're probably not expecting to drown today." Not especially, no.

Other fun-tastic messages in ideal places include "You're probably not expecting to need a helmet today" and "Being run over while jaywalking only happens to other people."

And here are some highly depressing, but decidedly effective, TV spots. Sobering stuff for preventable.ca by Wasserman + Partners/Vancouver.

by Angela Natividad    Jun-18-09   Click to Comment   
Topic: Campaigns, Cause, Commercials, Outdoor, Television   

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