Bennigan's Wants You to Release Your 'Inner Leprechaun


Inner Leprechaun? Inner Leprechaun? WTF? Inner Leprechaun? Seriously. OK, it's a little funny but Inner Leprechaun? Well, apparently Bennigan's, a chain of Irish-themed restaurants living in the shadow of Friday's, think people need to get the inner leprechaun on, forget about those healthy blender drinks and rush out to one of the chain's establishment for a nice high calorie, fat-filled meal.

Anyway, the ad points to a site on which you can create Lepregrams (which AdFreak's David Gianatasio thinks sounds too much like the not so warm and cuddly word "lepergram"). little leprechaun-themed messages you can send to your friend. There's other goodies to play with too but Inner Leprechaun?

by Steve Hall    Feb-19-08   Click to Comment   
Topic: Bad, Brands, Commercials, Social, Strange   

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Inner Leprechaun? This promotion may be just creepy enough to attract the elusive Irish whiskey crowd and the kids who eat these things for breakfast. Great co-marketing opportunity...

Posted by: John Gillett on February 19, 2008 11:47 AM

I ate at a Bennigan's about 12 years ago. They had chicken-friend steak. Now THAT's Irish!

Posted by: daveg on February 19, 2008 11:48 AM

speaking as an irish person, i have to say the quality of these leprechauns far exceeds anything i've ever seen before. these are great leprechauns.

and , fyi, bennigans kicks houlihans ass.

Posted by: veedub on February 19, 2008 11:16 PM