Versace Vamps, Sarandon Slurps, Chimps Chant

versace_ad_campaign_2011.jpg

- If you're into androgynous men with shaved chests and waif-thin models, you might like the new Versace Spring 2011 ad campaign.

- Susan Sarandon puts on the milk mustache for the Got Milk ad campaign.

- The Paley Center for Media will present the twenty-eighth annual PaleyFest from March 4 to 17, 2011 at the Saban Theatre in Beverly Hills.

- Selling cars 101: Illustrate how strong their bumpers are. With a crane.

- Oh and here's that The Ladders spot. Ridiculous. Funny.

- Mashable reports, "Strata, a Chicago-based customized media management agency, polled 100 agency clients this month and found that TV is still the dominant medium - 44% of respondents said they are most focused on television above other media. That's a 24% jump over the previous quarter. Digital was second with 21.1% while radio netted 15.6%, a 75% jump from the third quarter."

- The Career Builder chimpanzees will be back for this year's Super Bowl in a commercial slated to air during the third quarter of the game. Someone call PETA.



Yahoo Wants Us to Know it Still Does Email

yahoo_mail_girl_text.jpg

Does anyone still use yahoo Mail? It would seem so given the fact, the brand is out with a new campaign touting unlimited storage and its slideshow feature. The first spot zeroes in on a guy who apologizes to his to his girlfriend through some sort of cartoon. We're not really sure what that's all about but Valentine's Day is approaching to we guess it's all good.

In a second spot, a daughter emails her dad a one line email that turns into a cartoon retrospective of the time they've spent together. This one line email, yes...one line, somehow touts Yahoo's unlimited storage. What does Yahoo Mail store now? Imaginary images and cartoons? That's some pretty cool shit, people.

Goodby, Silverstein & Partners created and Blacklist produced the campaign.

- Kids party in reverse to promote the American debut of the British MTV series Skins.

more »

by Steve Hall    Jan-19-11    
Topic: Brands, Campaigns, Commercials, Strange



FOX Says No to Ashley Madison Super Bowl Ad

ashley_madison_super_bowl_2011.jpg

Seriously? Is Ashley Madison actually surprised FOX rejected its proposed Super Bowl commercial? Are we actually surprised that, of course, they knew it would be rejected and that this yawner is yet another "banned ad" publicity ploy? Of course not. But that doesn't mean we can't share this ridiculousness with you. After all, the ad does feature a porn star.

more »

by Steve Hall    Jan-19-11    
Topic: Super Bowl 2011



Attend The Affiliate Marketing Awards During ad:tech in April

affiliate_marketing_awards.jpg

On Tuesday, April 12, the second day of ad:tech, the Affiliate Marketing Awards will be held at the W from 5:30PM to 9:30PM PST. Award categories will include Best CPS Network,
Best CPL Network, Best Coreg Network, Best Merchant Campaign, Best Agency and, just for fun, the Hottest Affiliate Manager and the Hottest Affiliate, both of which are open to men and women.

more »

by Steve Hall    Jan-19-11    
Topic: Industry Events



Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.

Firstborn Has Hottest Office Management Staff

firstborn_office_management.jpg

Yea, yea, yea. We're supposed to concentrate on how this video is a great way to share with the industry just how great Firstborn is but why? Really, why? Every agency's got some ego-driven, of self-congratulatory video illustrating how wonderful they are, how amazing creative they are and why they would be the coolest place for a marketer to have their brand handled.

more »

by Steve Hall    Jan-19-11    




Ray-Ban Endorses Idiotic Behavior on Subway

rayban_subway.jpg

As Copyranter properly surmises, only total douchebags wear sunglasses on the subway. Which pretty much sums up this latest Ray-Ban entry from Cutwater who, you may remember, has done all kinds of crazy videos for the brand.

This one has a guy doing the equivalent of walking backwards on an escalator except on a subway. Real? Fake? We really don't care anymore.

more »

by Steve Hall    Jan-19-11    
Topic: Video



Canada Calls For Truth in Advertising

truth_in_advertising_canada.jpg

OK, this is funny. Stupid funny. Ridiculous funny. And funny in a way that calls attention to the plethora of ridiculous ads that get stupid and make idiotic claims. Which is a good thing. Because this ad is from Canada's Advertising Standards organization which wants everyone in the industry to know that dressing it up doesn't make it true. No. Truth in advertising really does matter.

more »

by Steve Hall    Jan-19-11    
Topic: Cause



Courtney Thorne-Smith Says Get off the Diet Roller Coaster

atkins_diet_roller_coaster_courtney_thorne_smith.jpg

Courtney Thorne-Smith, who never looked like she needed to lose weight, has apparently been on the Atkins diet for 11 years. Personally, we think she looked better in her curvier days but we won't complain.

Nope. We'll just share with you that Thorne-Smith is in a new campaign for Atkins Nutritional. The very standard-looking spot, created by LeeReedy, has Thorne-Smith telling us about the difficulties of dieting and why the Atkins diet is a better way to maintain a healthy eating lifestyle.

The 30-second spot will run on 56 cable networks, including A&E, ESPN, Food, Hallmark, OWN, others. It's supplemented by print in Better Homes & Gardens, Shape, Family Circle, Men's Journal, Us Weekly, People, and by online banners and point-of-purchase advertising.

more »

by Steve Hall    Jan-19-11    
Topic: Celebrity



Boy Drags Girl to Trash Making Internet Safe

safer_internet_day.jpg

Here's one of the weirdest ads we've seen in a long time. Supposedly, it calls attention to the dangers the internet can pose to children. It's a promotion from Insafe for Safer Internet Day which occurs February 8. The event aims to promote safer and more responsible use of online technology and mobile phones.

In the video, we see a boy online who seems to have discovered the wonders of the internet for the first time. Movies. News. Pictures. And hot girls in red bikinis.

more »

by Steve Hall    Jan-19-11    
Topic: Cause